2.4%

Keyword Density Checker

100% Free

Analyse any text to see how often each word and phrase appears, as a count and density percentage — with one-, two-, and three-word rankings and a focus-keyword check.

Density %

1–3 Word Phrases

Instant

100% Client-Side

Enter your text

Focus keyword (optional)

Ignore common stop words (the, and, of…)

Total words

Unique words

Focus keyword

"content marketing"10.00%

Appears 4 times.

Keyword	Count	Density
content	4	10.00%
marketing	4	10.00%
trust	2	5.00%
actually	1	2.50%
audience	1	2.50%
builds	1	2.50%
conversions	1	2.50%
drives	1	2.50%
focus	1	2.50%
great	1	2.50%
guesswork	1	2.50%
heart	1	2.50%
keyword	1	2.50%
keywords	1	2.50%
modern	1	2.50%

Density = occurrences ÷ total words. Aim for a natural 1–3% on your main keyword; avoid stuffing.

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<iframe
  src="https://tools.town/embed/keyword-density-checker/"
  width="100%"
  height="600"
  style="border:none; border-radius:12px;"
  loading="lazy"
  title="Keyword Density Checker">
</iframe>

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How to Use

1 Paste or type your text into the box
2 Optionally enter a focus keyword to track
3 Choose whether to ignore common stop words
4 Read the total words and unique-word counts
5 Switch between 1-, 2-, and 3-word phrase rankings

Features

Single-word, two-word, and three-word phrase rankings
Density percentage for every keyword and phrase
Focus-keyword check with its own count and density
Optional stop-word filtering for cleaner results
Total words and unique-word counts at a glance
Visual density bars to spot over-used terms

Why it Matters

Keyword density is a quick health check for on-page content: too low and your topic is unclear, too high and you risk looking spammy. Seeing your real word and phrase frequencies helps you write naturally for readers while still signalling your topic clearly to search engines.

★★★★★

Use Cases

On-Page SEO

Check a page targets its keyword without over-stuffing

Content Editing

Spot repeated words and tighten your writing

Competitor Analysis

See which terms a competing page emphasises

Brief Compliance

Confirm a draft hits the keywords in your brief

What this tool does

Keyword Density Checker analyses a block of text and shows how often each word and phrase appears — both as a raw count and as a density percentage. It ranks one-, two-, and three-word phrases, and can check a specific focus keyword.

How it works

Your text is tokenised into words, and the tool counts single words plus two- and three-word phrases. Density is each term’s count divided by the total word count. Common stop words are filtered from the single-word list by default, and a focus keyword is measured separately so you can track your main target.

Privacy

Everything runs locally in your browser. Nothing you paste is uploaded, logged, or stored.

Frequently Asked Questions

What is a good keyword density?

There's no official number, but a natural range of roughly 1–3% for your main keyword is a common guideline. The goal is to write for readers first; density is a sanity check, not a target to game. Anything that reads as repetitive is too high.

How is density calculated?

Density is the number of times a keyword appears divided by the total number of words, expressed as a percentage. The same denominator (total words) is used for one-, two-, and three-word phrases so the percentages are directly comparable.

What are stop words and why ignore them?

Stop words are common words like 'the', 'and', and 'of' that appear frequently but carry little topical meaning. Ignoring them (on by default) keeps the single-word ranking focused on words that actually describe your content.

What do the two- and three-word phrases show?

They rank the most common consecutive word pairs and triples in your text. These often reveal your real target phrases — for example 'content marketing' or 'free online tool' — which single words alone can miss.

Is my text uploaded anywhere?

No. All analysis happens in your browser. Nothing you paste is sent to a server, logged, or stored — closing the tab clears it.

📖

Want to understand the math?

Browse all guides →

Keyword Density Explained

seo

Keyword Density Explained: What's a Good Percentage?

What keyword density really means, how it's calculated, what percentage to aim for, and how to use one-, two-, and three-word analysis to write better-optimised content.

24 Jun 2026

5 min read

CTR Optimization

ctr optimization

CTR Optimization: How to Get More Clicks from Google Search

A complete guide to improving your organic click-through rate. Covers headline formulas, emotional triggers, rich results, Google Search Console tracking, and A/B testing title variations.

25 Jun 2026

8 min read

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